Analyze the challenges that organizations face in the effective transition between selling products using the traditional brick and mortar marketing channel and selling products online. Synthesize the strategies that organizations like Zara and Pier 1-two companies that are having difficulty developing eCommerce capability can implement to increase the effortless movement of customers between the traditional and online channels. What are the benefits and limitations of selling through a store front and online?

Respond to at least 3 of your classmates. Discussion Post #1 Week 5 Jordan M. Hill BUS 620 Managerial Marketing Instructor: Dr. Bob Miller September 24th, 2019 When organizations attempt to transition between selling their products in traditional brick and mortar marketing...