SWOT ANALYSIS Strengths Innovative The iPhone has an innovative touch screen. It also has many functions of other mobile products and smart devices all in one device Compatibility The phone will work with iTunes and with other Mac/Apple products and OS software tools which means limitless potential for upgradeability. Ease-of-Use The all-new touch screen interface recognizes multi finger gestures, just as the human hand normally behaves Brand awareness Apple is well known for cool essential gadgets like the iPods along great technological innovations like the original Macintosh Quality Scratch resistant screen durable and light metallic finish - software suite resistance to computer viruses Opportunities Increasing demand and expansion to a new target...