Strategic Choice and Evaluation

STR581

Introduction

Our strategy will be our story. Our goal will be to come up with three courses of action for our overall strategy. It will then be the responsibility of our CEO to choose between those three courses and decide on the best route for our organization to take. Our company knows we will have areas where we will fail. We want to learn from those mistakes and make our company better. The following paper looks at Simmons Constructions best value discipline, generic strategy, grand strategy, while mapping out our best plan for success.

Best Value Discipline

The technology boom has changed every industry and construction is no different. Out of the three value disciplines to choose from, we have decided that customer relationship is...