Preparing to Conduct Business Research - Part One / Team A

Melissa Lister, Hector Alvarado, Jesse Salgado, Terra Postelle, Terry Molina

RES 351

January 29, 2013

John Carroll

Preparing to Conduct Business Research - Part One / Team A

Introduction

Dell Inc. is an American global information technology corporation based in Round Rock, Texas bearing the name of its founder, Michael Dell (Google Maps, 2013). The company operates in four segments: Large Enterprise, Public, Small and Medium Business, and Consumer. The company is well known for its consumer segment that focuses on delivering technology experiences of entertainment, mobility, gaming, and design via desktops, laptops, ultra books, tablets, and office supplies such as multifunctional printers, home entertainment such as TVs and...