OPS 571 Week 6 DQ 2

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Week 6 Discussion Question 2

What are the factors that affect international logistics? Which factor is the most important in your current industry and why?

Like any other businesses, the logistics business has also a lot of important considerations. Although, the opportunities have widened with advent of technology, importers, and exporters still have to be conscious of the factors that will affect the outcome of the business. Here are some of the important factors that affect the business.

Marketing - A lot of businessmen may not be aware of the great impact of marketing on businesses. This is probably why not many businesses invest on marketing that much. Unfortunately for these people, they have actually missed out on the most important factor in any business- and that is marketing. ...

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