Running Head: MARKETING

MKTG201 Assignment 3 Describe a product you like that you believe more people should purchase. As a marketer, how would you reposition the product in the customer's mind to increase its purchase? Outline your strategy. Create a new tagline for this product.

Marketing

Marketing Management In my views, Apple Inc's iPad Air should be purchased by the people because this product of the company is fully innovative and technology based as compare to others products. Due to this, I believe more people should purchase Apple Inc's iPad Air to enjoy the benefits of the technology. Hence, for this research paper, a product of Apple Inc. is selected that is iPad Air. In addition to this, it should also be noted down that, as a marketer, to reposition the product in...