Week 7 Case study: GIVING AND RECEIVING ON
Consumer Behavior DeVry University

Week 7 Case Study: GIVING AND RECEIVING ON Case Study Discussion Questions

1. Why do you think has achieved such high levels of growth in such a short period of time? Answer From the case study we can see that has achieved very large success as can be seen from its millions of members in countries across the world, and the very large amount of free publicity and positive word of mouth that it has got. The reason for its success can be attributed to the fact that the Freecycle has been created with an objective of making the world a better place and does not have any commercial objective behind it. It brings in many positives such as giving...