MKT421 Wk 1 Summary
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Description
To end this week please select reply, type in your response to the thoughts below, and select post message. This is due by 11:59 PM Arizona time and is a portion of your weekly participation.
Please select a topic that you enjoyed this week. Explain what it was, why it impacted you, and most important, how you can use it in your life.
This first week was full of information related to marketing. Positives and negatives of incorporating marketing into sales function, importance of planning and strategy and major parts of a marketing plan were studied.
Major benefit of incorporating marketing into the sales will be increase in sales figures. Marketing can provide us with some great ideas but great ideas do not sell by themselves; one must know how to attract people into buying...