Trident University International Student Name Module 1 SLP MKT 501 Strategic Marketing Professor Date Issues Analysis Apple Company is an American multinational company that deals with designing and marketing electronics, software and personal computers. The best-known hardware of the company includes the iPod, computer Macintosh line iPhone, and iPad. Its software includes iTunes media browser, Mac X Operating System, iLife suite, iWork suite, and iOS. By July 2011, 357 retail stores were operated by the company in ten countries. Besides, there was also an online store to facilitate the sales of both hardware and software products of the enterprise. Recently, the company has been the most publicly traded by market capitalization in the world (O'Grady, 2009). Following...