Mgt 445 CASE ANALYSIS NIKE THE SWEATSHOP DEBATE

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Mgt 445 CASE ANALYSIS NIKE THE SWEATSHOP DEBATE

Summary of the Facts Nike was established in 1972 by former University of Oregon track star Phil Knight. ... Nike has 10 billion in annual revenues and sells its products in 140 countries. ... Nike has been dogged for more than a decade by repeated accusations that its products are made in sweatshops where workers, many of them children, slave away in hazardous conditions for less than subsistence wages. ... Many reporters, TV shows, companies and organizations have repeatedly exposed negative comments towards Nike. For example, a "48 Hours" news report aired on October 17, 1996 regarding a Nike factory in Vietnam, which was visited by reporter Roberta Baskin. The reporter discovered that Nike hired millions of workers who are literate,...

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