West Coast Transit Case Study West Coast Transit Company Profile West Coast Transit began as a small, charter airline in 2005. Its initial vision was providing affordable, on-the-hour flights from California-based airports to its three adjacent states: Arizona, Nevada, and Oregon. West Coast Transit recognized that the need for affordable and convenient flights out of California was high enough to sustain a business. The company began its success using smaller commuter planes to transport customers to surrounding airports. There was no flight longer than 2 hours and there was minimal service during the flight. The companys mission was customer-focused, to provide an opportunity for companies to fly their employees at an affordable rate and whole families to travel affordably. West...