Global Marketing

In a 4-5 page, APA style paper, complete an article review. Your article should come from one of the online library resources. Your article should cover one or more of the following topics that were introduced in your readings:

? multicultural marketing

? global implementation planning

? global marketing and sales strategies

Support your analysis with what you have learned from the course text, in addition to peer-reviewed articles.

• The present assay will review the meaning of domestic and global marketing as interpreted by the current author from course reading and online research. The paper will open with a description of domestic and global marketing taken from sources he has pulled from the internet for comparison. The author will discuss how these two types...