Dunkin Donuts Week 1 MGT330

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Dunkin Donuts is a company that focuses on selling variety of coffee, donuts, breakfast sandwiches, and other baked goods. When they first opened up the company was focused on Donuts and Coffee. What set them apart from competition was their 52 different varieties of donut. 7 years after their first shopped opened, in 1955 the company franchised which led to their globalization in 1965. After years of being consistently with their menu, they experimented with the infamous Munchkins and that became a big hit. Through the years Dunkin Donuts continue to grow which led to them buying out their two rivals in the 90s. Looking for ways to grow in 1997 Dunkin Donuts introduced their breakfast sandwiches. For years the company kept growing itself experimenting different things....

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Published On:
05/04/2020
Last Updated:
05/04/2020
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745
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dunkin-donuts-week-1-mgt330-72.docx
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