This Discussion Board assignment (Module/Week 3) requires theviewing of a video from Chapter 12, Video Case 12Amazon:Delivering the Earths Biggest Selection! Read the Amazon Video Case 12 and watch the Amazon Video. Create and post an initial thread that addresses the following questions or issues: Describe how Amazons marketing strategy is impacting conventional retail stores. What specific advantages do online merchants offer shoppers over brick and mortar department stores? What advantages do conventional department stores offer over online shopping? How are brick and mortar retail stores reacting to online competitors? Provide at least 2 examples of how they are changing their marketing strategies. Can an even playing field be...