Compare and contrast the service positioning matrix and the product process matrix in terms
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WEEK 4 DISCUSSION 2 "Service Positioning versus Product Process" Please respond to the following: Compare and contrast the service positioning matrix and the product process matrix in terms of their differences and similarities. Provide at least one example currently used in business for each of the matrixes and evaluate their benefits and limitations within the industry you chose. Evaluate how each matrix is unique in the way it addresses the needs of the customer. The service-positioning matrix facilitates the provision of an explanation of new services and processes to customers and investors in the market. The process facilitates the definition of the market concerning the product and service to be presented. Service organizations place emphasis on service system design necessary...