Company G 1-Year Marketing Plan Student Name: Deleted
Student ID: Deleted Date: April 12, 2020 Student Mentor Name: Deleted

Table of Contents

Introduction 3 Product Description and Classification 3 Company G Mission Statement 3 Consumer Product Classification 3 Target Market 3 Competitive Situation Analysis 4 Analysis of Competition using Porters Five Forces Model 4 SWOT Analysis 4 Strengths 5 Weaknesses 5 Opportunities 5 Threats 6 Market Objectives 6 Product Objective 6 Price Objective 6 Place Objective 6 Promotion Objective 6 Marketing Strategies and Implementation 6 Product Strategies 6 Includes easy set-up instruction book and instructions for set-up in the app. This easy start guide will have the appliance customized up and running in no time. 6 Price Strategies 7 Place...