CGD 218 Week 1

CGD 218 Week 1 Quiz

Assignment

Visual Identity. Examine the visual identity (logo) example. Write a one to two page paper addressing the following questions:

a. Do you recognize the company or organization represented by the logo?

b. If you do, where were you first introduced to this logo?

c. Over time, has the graphic changed but still remained recognizable and associated in your mind with the company or organization?

d. What does the graphic design or object it represents tell you about the company or organization?

e. What basic design elements and graphic techniques were used in the creation of this visual identity?

f. How does the visual identity graphic fit with the product or service of this company or organization?

Discussion Questions

The author of your text suggests that, "seeing isn't always believing." Reflect on experiences you have had when visual phenomenon could not be believed.

Describe one experience where you were deceived by what you saw.

Describe one experience where you chose not to believe what you had seen.

Respond to at least two of your classmates' postings. Following are some suggestions for appropriate comments to discussion posts:

Contribute related experiences or information from your perspective that will expand on the content of the original post.

Ask questions that will expand on the points made or information provided.

Avoid critical comments that question the validity of the experiences and opinions in the post.

Your initial post should be a minimum of 200 words.

Name at least 3 aspects that contribute to communication through visual means. Give examples. Respond to at least two of your classmates postings.

(Your initial post should be a minimum of 200 words.)