Business Project Apple Inc. Introduction to Busness GEB 1011 (4 Pages 1727 Words)

Introduction

You see the Apple logo everywhere nowadays. Apple has revived itself to be one of the biggest companies in the world thanks to the extraordinary vision of a man named Steve Jobs. Apple Inc. was founded on April 1, 1976 by Steve Jobs and Steve Wozniak. At first Apple was a manufacturer of personal computers in the likes of Apple I & II, Macintosh, and Power Mac lines, but it struggled with low sales and very low market share in the 1990s. With its future uncertain and investors nervous Apple announced the return of Steve Jobs back as Apple CEO in 1996. Steve Jobs wanted to extend Apples line of products so it could be a player in different fields of technology. Apple later...