Bus 642 Week 1 Assignment

Discussion Questions

BUS 642 Business Research Methods & Tools

Discussion Questions

1. What is business research?

Business research is a systematic inquiry that provides information to guide managerial decisions. It is also a process of planning, acquiring, analyzing, and disseminating relevant data, information, and insights to decision makers in ways that mobilize the organization to take appropriate actions that, in turn, maximize performance (Cooper & Schindler, 2011).

Why should there be any questions about the definition of research?

There is a variety of a different type of research projects grouped under the label "business research". The definition of research is not a simple standard that is the same for every individual. It is based on the person that...