BUS 620 New Product Development Process
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Description
BUS 620 Product Development Process
New Product Development
- Saad _ LipStick Stereo Headset
NEW PRODUCT DEVELOPMENT (NPD)
The idea of our product has to do with improving and updating product lines. Most of the products go through the stages of their lifecycle and eventually have to be replaced. With our product we try to extend the lifecycle because it's a combination of product. In particular the idea is covering a specific kind or chronological lifecycle that would be extended.
Our Product is a combination of an mp3 high gadget technology and a Lipstick (in 3 colors, which our costumer can choose which one she prefers). And she has the opportunity when the lipstick finishes to replacing it with a new one, of her choice.
- IDEA GENERATION
Saad Ltd. Company, within the ongoing efforts...
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Published On:
07/28/2014
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