BUS 620 Managerial Marketing week 1 assignment 1

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The Future of the New York Times

Micah Blount

BUS 620- Managerial Marketing

Pro. Mary Wright

July 29, 2013

The New York Times cannot compete with digital media and still deliver the best quality news because as stated by The Future of The New York Times (2005), "Advertising accounts for almost all of the digital operations revenues"(). Much of the revenue from newspapers come from classified advertising, but the majority of this form of advertisement has moved to the Internet. Individuals and companies seeking to buy or sell products and services now us sites like Amazon and Craigslist, also job opportunities are posted on site like and Indeed which has mad it hard for giants like The New York Times to compete. Marketers have utilized the innovation...

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