BUS 599 Week 5 M5D2

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BUS 599 Week 5 M5D2

This discussion is designed as a qualitative and analytical activity to examine . Please trace the historical roots of and its core strategy for growth. How did create competitive advantage and how will they continue their success into the future? In essence, how has succeeded as others have failed?

Amazon first began as a website which only sold books, according to Business Insider (2014). Launched by founder Jeff Bezos, the company's vision was to become an ecommerce store for "everything". By examining the...

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