BUS 599 Week 5 M5D1

In this module you are examining how technological innovation and globalization can impact business strategy. As a corporate analyst, you will develop a discussion that predicts success or failure for . As you see it, how did technology change and management systems? How has succeeded when compared to similar and traditional brick and mortar companies?

This discussion relates somewhat to my capstone project as I have been studying Barnes and Noble and its competitors. is likely Barnes and Noble's largest competitor and from what I've discovered, its biggest advantage is its innovation and lack of brick and mortar structure. By having an electronic storefront, the company eliminates a lot of...