BUS 599 Week 1 M1D2

Vision and mission statements are the essence of what an organization is and what it wants to become. Not all companies do a good job of crafting these statements. In this discussion, you will examine the relationship between vision and mission statements.

Research and locate one company vision and mission statement as shown in the video "Return on Investment" or one case from your textbook. Go to the company's website and find some more information about the company. Respond to the following:

Critique the vision and mission statements you selected. Do the organization's statements fit the organization?

How would you rewrite the vision and mission statements to better fit the organization? Why?

The company I chose for this discussion assignment...