Strategic Plan, Part II SWOTT Analysis

BUS 475

Strategic Plan, Part II: SWOTT Analysis

Performing a SWOTT Analysis is an excellent device that can be utilized to evaluate the external and internal influences on the organization. Many organizations use SWOTT to determine market share, competitive edge, and total feasibility (McCall,2014). Once the SWOTT Analysis is performed the organization will be able to gauge what their achievable strengths and weaknesses are, possible opportunities they may have in the market, risks, and what business trends are showing (McCall,2014).

In the context of this document there will be a detailed evaluation of internal and external elements that have an impact on Wall Flower Athletics. Based off of the findings in the SWOTT Analysis Wall Flower...