Executive Summary BIS/318 Executive Summary This memorandum is a summary of the findings from the research conducted by Team B to determine whether technology upgrades to Popplers Gifts inventory management & customer management systems is necessary. After careful consideration, this team has determined that Popplers would greatly benefit in a number of ways by upgrading its current systems by using the latest technology available. Our research leads us to believe the investment Popplers Gifts makes in new technology will have both long & short term benefits. The various technlogy upgrades will range from the implementation of a Customer Tracking System (CTS) tat provides Popplers management with the ability to collect customer contact information, & ai the sales staff by...