Assignment 3 details
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Assignment 3: Part C: Your Marketing Plan Due Week 8 and worth 280 points To conclude your marketing plan, in Assignment 3, you will describe the companys, marketing strategy, implementation strategy, expansion plan, social media strategy, monitoring methods, and integrated marketing communication strategy. Note: You may create and / or make all necessary assumptions needed for the completion of this assignment. Write a six to seven (6-7) page paper in which you:
- Develop the companys branding, pricing, and distribution strategy.
- Classify the company's major competitors as inter- or intra-competitors. Categorize the competitors' major strengths and weaknesses.
- Develop the differentiation strategy in relation to the closest competitor.
- Establish whether the company's...
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Published On:
08/07/2016
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