BUS 698 Week 4 Assignment

Name

Supply Chain Strategic Management

BUS 698

BUS 698 Week 4 Assignment

This paper shall discuss relationships between manufacturers and end customers and the possible conflicting objects between manufacturers and customers. In an integrated supply chain there are many end customers for each of the partners, but if all of the partners do not focus on the last end customer the supply chain is a failure. The goal of supply chain management is to link the marketplace, the distribution channels, the manufacturing process and the procurement activity in such a way that customers are serviced at higher levels and yet at a lower total cost. The chain of interconnecting activities represents a network of firms interacting to deliver a product or service...