Apple and MacDonald's Marketing Strategies After viewing this week's required videos, reflect upon and critique Apple's marketing approach under Steve Jobs' leadership and McDonald's marketing strategies. Then, prepare a paper that identifies their differences and similarities. Next, select a publicly-traded, emerging-market global company and evaluate the company's positioning strategy in relation to its two closest competitors. Then, create a profile of the target consumer for your selected company. Finally, determine if it would be more effective for the company to target a different consumer. If so, explain how the company could market to a different consumer. If not, explain why. Justify your decision and provide supportive examples as appropriate. Support your paper with at least...