Alliance Portfolios A Review and Research Agenda
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Description
Alliance Portfolios: A Review and
Research Agenda
Ulrich Wassmer
Concordia University
The engagement of firms in multiple simultaneous strategic alliances with different partners has become a ubiquitous phenomenon in todays business landscape. This article offers a review of the extant alliance portfolio literature and organizes it around three key research areas: (a) the emergence of alliance portfolios, (b) the configuration of alliance portfolios, and (c) the man- agement of alliance portfolios. The article also highlights existing gaps in the present under- standing of alliance portfolios and outlines a research agenda...
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Published On:
11/02/2020
Last Updated:
11/02/2020
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31 page(s)
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301
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alliance-portfolios-a-review-and-research-agenda-93.pdf
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143.39 KB (0.14 MB)
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