Accounting 557 Assignment 3

Strayer University

As the representative from my tax accounting firm, I am in charge of stock market analysis that will be presented to clients as part of the professional consultation process. One of our high-profile clients is trying to determine the possible investment potential between two companies, PepsiCo and The Coca-Cola Company.

However, before I can recommend investments to clients, I need to familiarize myself with the background of these two companies. In the following analysis I will discuss the history, products and services of PepsiCo and Coca-Cola. I will then look at their respective customer bases in general terms as well as their suppliers.

I will research several current media issues and comment on the...