MKT 571 Week 6 Investor Pitch PPT [15 slides]in Marketing Plans by TopClassHomework
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University of Phoenix
MKT 571 Week 6 Performance and Legal/Ethical Issues: Investor Pitch PPT [15 slides]
Pitch your Learning Team's new product to the class using a Microsoft PowerPoint® presentation of 10-15 slides.
Include the following key components from your New Product Launch Marketing Plan:
Market growth potential and competitive analysis
Segmentation, target market, and positioning
Pricing and distribution strategies
Marketing communication plan
Financial information(including forecasting demand, break-even, sales, promotional budget, and marketing expense)
Intended marketing objectives for Y1, Y2, and Y3
Evaluation and control metrics and methodology to measure performance
The class will act as a group of potential investors, and will provide feedback on whether they would invest in the new product your team has prepared to launch for your marketing plan.