Company G 1-Year Marketing Plan Table of Contents

Introduction 2 Product Description and Classification 2 Company G Mission Statement 2 Consumer Product Classification 3 Target Market 3 Competitive Situation Analysis 3 SWOT Analysis 4 Strengths 5 Weaknesses 5 Opportunities 6 Threats 6 Market Objectives 6 Product Objective 7 Price Objective 7 Place Objective 7 Promotion Objective 7 Marketing Strategies and Implementation 7 Product Strategies 7 Price Strategies 8 Place Strategies 8 Promotion Strategies 8 Marketing Implementation 8 Product Action Plan 8 Price Action Plan 9 Place Action Plan 9 Promotion Action Plan 9 Monitoring Procedures 9 Introduction Company G the worlds leader in high end consumer small appliances. Our team of distinguished engineers are proud to introduce our...