Is the Shared Economy adding any value? Jordan Hill Ashford University Managerial Marketing BUS 620 Dr. Bob Miller September 26, 2019

In recent years there has been a seismic shift away from a traditional economy to a shared economy. This shared economy is an economic model often defined as a peer-to-peer (P2P) based activity of acquiring, providing or sharing access to goods and services that are facilitated by a community based on-line platform ("Sharing Economy," 2019, p. 1). Companies such as Uber and Airbnb are changing the way people interact with traditional businesses. However, the question remains if the business created by the shared economy are just replacing the traditional businesses in their respective sectors or are they actually creating value for the consumers? ...